It all started with the first silicone bullet vibrator.
In 2014, we launched the Ultra Bullet.
It sent shockwaves through the industry. With the most powerful motor ever to be used in a bullet vibrator and a never-before-seen (or felt) silicone design, it immediately sold out. Today, it's still the #1 best-selling bullet vibrator.
Next came our trademark boost mode. It was the first of its kind and an instant hit.
Then came the most inclusively designed rabbit out there.
All the other rabbit vibrators were either too small or too stiff. So, we hopped back to the drawing board and created the Ultra Rabbit to be just the right size and super flexible to maximize pleasure for all.
These three products made us an industry leader and laid the foundation of our DNA: Power, innovation, fun
